Abby Blake
About Abby Blake
Abby Blake is a Senior Product Marketing Manager at Overjet, where she has contributed to revenue growth through strategic marketing initiatives. She holds an MBA from Quinnipiac University and has extensive experience in product marketing across various healthcare organizations.
Current Role at Overjet
Abby Blake serves as the Senior Product Marketing Manager at Overjet since 2023. In this role, she is responsible for leading product marketing initiatives and strategies. She has played a significant role in the development of messaging frameworks and persona development for product launches. Additionally, she led the strategy and execution of the inaugural product newsletter, contributing to both new and expansion revenue.
Previous Experience in Product Marketing
Prior to her current position, Abby Blake worked at Olive as a Product Marketing Manager, Payer, from 2021 to 2023. During her tenure, she developed bespoke lead generation campaigns and custom webinars that were instrumental in driving revenue growth. She also held various roles at IBM, including Product Marketing Manager for Real-World Evidence at Watson Health and Senior Performance Marketing Manager, Payer & Employer.
Educational Background
Abby Blake holds a Master of Business Administration (MBA) with a focus on Health/Health Care Administration/Management from Quinnipiac University. She also earned a Bachelor's Degree in International Business and Global Public Health from the same institution. In 2023, she began studying at the Product Marketing Alliance to further enhance her expertise in product marketing.
Professional Development and Training
Abby completed the Insight Partners Manager Essentials program, which is designed for emerging leaders. This program provided her with essential skills and knowledge to advance her career in product marketing and leadership. Her commitment to professional development is evident through her ongoing education and training in the field.
Early Career and Internships
Abby Blake began her career with various internships and roles in healthcare and business. She worked as a Corporate Compliance Intern at Yale New Haven Hospital and as an Administrative Intern in the Emergency Room. Additionally, she served as a Medical Scribe at Cape Cod Healthcare. These early experiences contributed to her understanding of healthcare operations and compliance.