Micki Dirtzu
About Micki Dirtzu
Micki Dirtzu serves as the Director of Marketing at Pacific Trellis Fruit - Dulcinea Farms, where she has worked since 2017. With a background in brand management and marketing, she has held various positions in notable companies, demonstrating expertise in research analysis and retail shopper marketing.
Current Role at Pacific Trellis Fruit
Micki Dirtzu serves as the Director of Marketing at Pacific Trellis Fruit - Dulcinea Farms, a position held since 2017. In this role, she oversees marketing strategies and initiatives aimed at enhancing brand visibility and market reach. Her responsibilities include managing marketing communications and developing campaigns that align with the company's objectives. Her extensive experience in the industry contributes to her effectiveness in this position.
Previous Experience in Marketing
Prior to her current role, Micki Dirtzu held various marketing positions. She worked as the Director of Marketing at North Shore Sales & Marketing from 2015 to 2017, where she focused on marketing strategies. Before that, she served as an Associate Brand Manager at Supervalu for 11 months in 2011-2012. Additionally, she has experience in marketing roles at Flagstone Foods and Daymon Worldwide, where she contributed to brand management and marketing communications.
Educational Background
Micki Dirtzu studied at Augsburg University, where she earned a Bachelor of Arts in Marketing and Communications from 2002 to 2007. She furthered her education at the University of St. Thomas, obtaining a Master of Business Administration from 2009 to 2014. This educational foundation supports her expertise in marketing and strategic management.
Expertise in Marketing Strategies
Micki Dirtzu specializes in retail shopper marketing programs and social media strategy. Her skills include primary and secondary research analysis, which informs her marketing decisions. She employs strategic thinking and active listening to foster collaboration with clients and internal teams, ensuring effective marketing initiatives.
Career Progression and Skills
Micki Dirtzu's career spans various roles in marketing and sales, including positions at Healthpartners and Target. Her experience includes controlling marketing communication content and executing brand launches for consumer packaged goods. This diverse background equips her with a comprehensive understanding of the marketing landscape.