Elbert Evan
About Elbert Evan
Elbert Evan is a Data Analyst currently employed at Pahamify, where he has worked since 2020. He has previous experience in various analytical roles, including positions at PT Lion Air, Gexcon, and Amartha, and holds a Bachelor's degree in Aerospace Engineering from Institut Teknologi Bandung.
Work at Pahamify
Elbert Evan has been employed at Pahamify since 2020, serving as a Data Analyst. His role involves developing monitoring dashboards for both the marketing and product teams, tracking essential metrics such as Cost, CPR, CAC, ROI, ARPU, and Revenue. He has implemented A/B testing for push notifications and email messages using Clevertap. Additionally, he created a Mini CRM to monitor conversion percentages from WhatsApp Blasts. His contributions include analyzing the conversion plan for the PAS campaign and conducting top user analysis using Linear Regressions and Random Forest Classifier.
Previous Experience
Prior to his current position, Elbert Evan worked at PT Lion Air as Staff Aircraft Performance for five months in 2020. He also held internships at Gexcon as an Engineering Intern in 2018 and at Amartha as an Impact Analyst Intern in 2019. His responsibilities in these roles included performance analysis and impact assessment, which provided him with foundational experience in data analysis and engineering.
Education and Expertise
Elbert Evan earned his Bachelor's degree in Aerospace, Aeronautical and Astronautical Engineering from Institut Teknologi Bandung, where he studied from 2015 to 2019. His academic background has equipped him with a strong foundation in engineering principles, which he applies in his data analysis work. He also completed his secondary education at SMA Negeri 78 Jakarta, focusing on science from 2012 to 2015.
Contributions to Campaigns
Elbert Evan played a significant role in the TO Akbar Pahamify campaign, which set a MURI Record. He was responsible for creating registrant projections and tracking various metrics to ensure the campaign's success. His analytical skills were crucial in assessing the effectiveness of marketing strategies and user engagement.
Leadership and Involvement
During his time at Keluarga Mahasiswa Teknik Penerbangan (KMPN) ITB, Elbert Evan held multiple leadership positions, including Head of Legislative Division and Head of Academic Division. He served as a Member of the Representative Council in 2019, contributing to organizational governance and academic initiatives within the student community.