Sylvia Ta
About Sylvia Ta
Sylvia Ta is a Team Lead in Customer Experience Operations at #paid, with a background in marketing and operations. She has held various roles at notable companies including YouTube, Unilever, and Disney Interactive, and has developed a strong focus on enhancing customer experience and operational efficiency.
Current Role at #paid
Sylvia Ta serves as the Team Lead for Customer Experience Operations at #paid, a position she has held since 2017. In this role, she focuses on enhancing customer experience excellence by building and leading the operations team. Her responsibilities include implementing systems and processes that improve efficiency in servicing customers on a SaaS platform. Sylvia runs tests and experiments to continuously refine product offerings and customer interactions, ensuring high standards of service are maintained.
Previous Experience at YouTube
Sylvia has been a YouTube Premium Partner since 2009, accumulating 15 years of experience in the Toronto, Canada Area. In her role, she collaborates with various stakeholders to enhance user engagement and satisfaction. Her long tenure at YouTube has provided her with extensive knowledge of digital content and customer relations, contributing to her expertise in customer experience operations.
Educational Background
Sylvia Ta studied Business Administration with a focus on Marketing at Seneca College. She also attended Ryerson University, where she earned a Bachelor of Commerce (B.Com.) degree in Business & Marketing Management. This educational foundation has equipped her with the skills necessary for her roles in customer experience and marketing.
Career History at Notable Companies
Sylvia has held various positions at notable companies throughout her career. She worked at Unilever as an All Things Hair Ambassador for one year, and at Disney Interactive as a Content Creator for two years. Additionally, she was a PR & Digital Marketing professional at Mejuri for 11 months and served as a Community Manager at FREE AGENCY Content Studio for six months. Her diverse experiences have contributed to her comprehensive understanding of customer engagement and marketing strategies.
Skills and Expertise in Marketing
Sylvia has developed a passion for sales processes and operations, particularly through her involvement in sales strategy roles. She has consulted for global brands on marketing strategies, emphasizing influencer marketing. Her ability to work cross-functionally with Product, Engineering, and Customer Success teams allows her to implement effective solutions that enhance customer experiences.