Ginny Powell

Ginny Powell

Director, Web Strategy @ PandaDoc

About Ginny Powell

Ginny Powell serves as the Director of Web Strategy at PandaDoc, a position she has held since 2022. She has extensive experience in eCommerce and online marketing, having worked in various roles at companies including Newfold Digital and Kaspersky Lab.

Current Role at PandaDoc

Ginny Powell serves as the Director of Web Strategy at PandaDoc, a position she has held since 2022. In this role, she is responsible for overseeing the company's web strategy initiatives, focusing on enhancing user experience and driving online engagement.

Previous Experience in eCommerce and Marketing

Before joining PandaDoc, Ginny Powell worked at Newfold Digital, where she held multiple roles. She was the eCommerce Director for Hosting Brands for eight months in 2021 and served as the Website Director for Hostgator from 2018 to 2021. Additionally, she worked as a Website Optimization Manager at Newfold Digital in 2018.

Background in Online Marketing

Ginny Powell has a strong background in online marketing, having worked at Kaspersky Lab as a Senior Online Marketing Manager for Customer Acquisition from 2017 to 2018 and as a Customer Acquisition Manager from 2016 to 2017. Her experience in these roles contributed to her expertise in digital marketing strategies.

Education and Academic Background

Ginny Powell earned a Bachelor of Arts (B.A.) degree in English from Union College, where she studied from 2004 to 2008. Her academic background has provided her with strong communication skills, which are essential in her various marketing and web strategy roles.

Early Career and Development

Ginny Powell began her career at Yodle as a Sales Representative from 2010 to 2011. She then transitioned to Vistaprint, where she held several positions, including Marketing Specialist and Senior Marketing Associate, from 2011 to 2016. This early experience laid the foundation for her future roles in marketing and eCommerce.

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