Tom Beresford
About Tom Beresford
Tom Beresford is a graphic design and marketing communications professional with over 13 years of experience at PaperCut Software in Melbourne, Australia. He specializes in UI/UX design, brand management, and the creation of product video tours to improve accessibility.
Work at PaperCut Software
Tom Beresford has been employed at PaperCut Software since 2011, serving as a Graphic Design and Marketing Communications professional. In this role, he collaborates with the company's global reseller channel to prioritize sales resources effectively. He also contributes to the development of new embedded and web technologies through his expertise in UI/UX design. Additionally, he is responsible for managing PaperCut Software's online image and brand identity, ensuring a cohesive representation of the company across various platforms. Beresford creates new product video tours aimed at enhancing product accessibility for users.
Education and Expertise
Tom Beresford studied at RMIT University, where he earned a Bachelor of Design from 2009 to 2011. He furthered his education by obtaining a Master of Landscape Architecture (M.LArch.) from RMIT University from 2013 to 2014. Prior to his university education, he attended Wesley College from 2003 to 2008. His educational background provides him with a strong foundation in design principles and landscape architecture, which he applies in his current role at PaperCut Software.
Background
Tom Beresford has a diverse educational and professional background that informs his work in graphic design and marketing communications. His time at Wesley College laid the groundwork for his future studies in design and landscape architecture. After completing his undergraduate degree at RMIT University, he transitioned into the technology sector, where he has spent over a decade at PaperCut Software, focusing on design and marketing strategies.
Achievements
During his tenure at PaperCut Software, Tom Beresford has made significant contributions to the company's marketing and design efforts. He has played a key role in the development of new embedded and web technologies through UI/UX design. His initiatives include creating product video tours that enhance user accessibility, reflecting his commitment to improving the customer experience. Additionally, he manages the company's online brand identity, ensuring that PaperCut Software maintains a strong and consistent presence in the market.