Parle Agro Pvt Ltd
Parle Agro Pvt Ltd is a leading Indian beverage company with a team of over 5,500 employees, operating in the Wine & Spirits industry and headquartered in Mumbai.
Company Overview
Parle Agro Pvt Ltd is India's leading beverage company, privately held and headquartered in Mumbai. With a workforce of over 5,500 employees, the company operates in the Wine & Spirits industry and has a robust presence across multiple business verticals including beverages, packaged drinking water, and PET Preforms. Parle Agro boasts a network of more than 7,500 channel partners and distributes its products through over 2 million outlets across India.
Global Reach and Infrastructure
Parle Agro maintains a strong global presence, operating in over 50 countries. The company runs 84 state-of-the-art manufacturing facilities and has three dedicated manufacturing hubs for preforms. As the first company to offer two-stage bottles for country liquor and to produce a 21.8gms perform for Packaged Drinking water, Parle Agro exports its PET bottles globally. They consume 53,000 metric tons of PET resin annually and produce 10 million preforms per day.
Innovative Brands and Products
Parle Agro is known for pioneering innovative products in the Indian beverage industry. Some of their iconic brands include Frooti, the first brand introduced in Tetra Pak in India, and Appy Fizz, India's first sparkling apple juice, launched in 2005. Other notable products include B Fizz, a malt-flavored drink; Frio, a range of carbonated drinks; Dhishoom Jeera Masala Soda; and Smoodh, a dairy brand that won the BASES Breakthrough Innovation Award for 2023 by NielsenIQ. The company also produces Bailley Soda and Bombay 99 mixers.
Commitment to Sustainability
Parle Agro demonstrates a commitment to sustainability by ensuring that all its PET bottles and paper-based packaging materials are 100% recyclable. The company is investing over Rs.50 crores in PET plastic waste management over the next three years. Their efforts not only focus on the Indian market but also extend through exports to over 50 countries globally.
Manufacturing Excellence
The company operates 84 advanced manufacturing facilities and consumes 53,000 metric tons of PET resin annually. Known for producing 10 million preforms per day and being the only beverage company in India to manufacture its own PET Preforms, Parle Agro has established a benchmark for industrial efficiency and innovation. Their pioneering achievements include the development of a customized bottle neck for the Appy Fizz 160ml bottle and initial use of two-stage bottles for country liquor.
