Pauline Roteta, Cfa, Cfp®
About Pauline Roteta, Cfa, Cfp®
Pauline Roteta is the Co-Founder and CEO of Pasito, where she has worked since 2021. With a background in finance from prestigious firms like Goldman Sachs and BlackRock, she focuses on improving employee engagement with health and financial benefits using data and AI.
Work at Pasito
Pauline Roteta serves as Co-Founder and CEO of Pasito, a role she has held since 2021. Under her leadership, Pasito addresses the challenges employees face in navigating health and financial benefits. The company emphasizes enhancing employee engagement through the use of data and artificial intelligence. Roteta has secured investments from prominent backers, including Y Combinator and Google, to support Pasito's mission.
Previous Experience in Finance
Before founding Pasito, Pauline Roteta gained extensive experience in the finance sector. She worked at Goldman Sachs as a Summer Analyst in 2011 for two months. Following this, she joined BlackRock, where she held several positions, including Analyst in Financial Markets Advisory from 2012 to 2013, Vice President for Latin America & Iberia Business from 2014 to 2017, and Senior Investor & Portfolio Manager in BlackRock Private Investments from 2017 to 2020.
Education and Expertise
Pauline Roteta's educational background includes studying at Clifton College, where she was an English Speaking Union Scholar during her gap year from 2007 to 2008. She then attended Vanderbilt University, earning a Bachelor of Engineering (BE) from 2008 to 2012. Additionally, she studied at Miss Porter's School from 2003 to 2007. Roteta also participated in The Fulbright Program as a Scholar in 2013 for nine months in Araraquara, São Paulo, Brazil.
Focus on Employee Wellness
Pauline Roteta frequently discusses topics related to benefits communications, the intersection of health and wealth, and employee wellness. Her insights contribute to the broader conversation on how organizations can better support their employees in managing health and financial benefits. This focus aligns with her work at Pasito, where she aims to improve the overall employee experience.