Zeba Naqvi

Zeba Naqvi

Product Marketing Lead @ Patch

About Zeba Naqvi

Zeba Naqvi serves as the Product Marketing Lead at Patch, a position she has held since 2024. With extensive experience in product marketing across various companies, she has developed her expertise in San Francisco, California.

Work at Patch

Zeba Naqvi serves as the Product Marketing Lead at Patch, a position she has held since 2024. In this role, she is responsible for developing and executing marketing strategies that promote Patch's products and services. Her work focuses on enhancing product visibility and driving customer engagement. Based in San Francisco, California, Naqvi contributes to Patch's mission by leveraging her extensive experience in product marketing.

Previous Experience in Product Marketing

Prior to her role at Patch, Zeba Naqvi worked at Carta as the Lead Product Marketing Manager from 2022 to 2023. In this capacity, she led marketing initiatives that supported product launches and customer acquisition. Before that, she spent three years at Bugsnag as a Senior Product Marketing Manager, where she focused on market analysis and product positioning. Naqvi also worked at Recurly as a Product Marketing Manager from 2016 to 2019, contributing to product strategy and go-to-market plans.

Early Career Background

Zeba Naqvi began her career at Secured Retail Networks, where she held two positions: Marketing Associate from 2012 to 2013 and Marketing Manager from 2013 to 2016. In these roles, she developed marketing campaigns and managed client relationships. Additionally, she interned at Hatch Design Group as a Marketing and Business Development Intern in 2012, gaining foundational experience in marketing practices.

Education and Expertise

Zeba Naqvi earned her Bachelor of Arts (B.A.) in Business Administration with a focus on Marketing from the University of California, Irvine - The Paul Merage School of Business. Her academic background provides her with a strong foundation in marketing principles, which she applies in her professional roles. Naqvi's expertise spans various aspects of product marketing, including strategy development, market research, and customer engagement.

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