Max Rosenberg
About Max Rosenberg
Max Rosenberg serves as the Programmatic Activation Lead at PatientPoint®, where he has worked since 2022. He has a background in client success and campaign management, with previous roles at DeepIntent, VideoAmp, and EMX Digital.
Work at PatientPoint
Max Rosenberg currently serves as the Programmatic Activation Lead at PatientPoint®, a position he has held since 2022. In this role, he focuses on programmatic advertising strategies, leveraging his extensive background in campaign management and digital marketing. His responsibilities include overseeing the execution of programmatic campaigns and ensuring alignment with client objectives.
Previous Experience in Digital Marketing
Prior to his current role, Max Rosenberg worked at DeepIntent as a Senior Platform Client Success Manager from 2020 to 2022. He also held the position of Campaign Optimization Manager at VideoAmp for one year, from 2019 to 2020. His experience includes managing campaign performance and utilizing data analysis tools to enhance results.
Background in Client Success and Strategy
Max has a solid foundation in client success and strategic roles, having worked at EMX Digital as a Senior Performance Strategist from 2017 to 2019. His expertise includes managing viewability and brand safety metrics, utilizing verification partners such as Moat, DV, and IAS to ensure campaign integrity.
Education and Expertise
Max Rosenberg earned a Bachelor’s Degree in Economics from Rutgers University, attending from 2009 to 2013. His academic background supports his analytical skills in digital marketing, particularly in utilizing SQL queries for data analysis and applying HTML and JavaScript for troubleshooting in digital advertising.
Early Career and Diverse Roles
Max began his career with various roles, including working as a Server Assistant at Xanterra Parks & Resorts in both Yellowstone National Park and Zion National Park in 2012 and 2013. He also worked as a Delivery Cyclist for Jimmy John's from 2010 to 2013. These early experiences contributed to his strong work ethic and customer service skills.