Annie Maas
About Annie Maas
Annie Maas is a Lead UX Researcher at Patina, based in Seattle, Washington, with extensive experience in user experience research and health coaching. She has previously held positions at Castlight Health, Google, and General Assembly, and combines her expertise in health and wellness with UX research to enhance user experiences.
Work at Patina
Annie Maas has served as the Lead UX Researcher at Patina since 2021. In this role, she focuses on enhancing user experiences through in-depth research and analysis. Based in Seattle, Washington, she has contributed to the development of innovative solutions that align with the company's mission to empower users through better services and products.
Previous Experience in UX Research
Before joining Patina, Annie held the position of Lead UX Researcher at Castlight Health from 2018 to 2021. She worked remotely from Seattle while being part of the San Francisco Bay Area team. Prior to that, she was a User Experience Researcher at Google from 2016 to 2018, where she gained extensive experience in user-centered design methodologies.
Educational Background
Annie Maas has a diverse educational background. She earned a Bachelor's Degree in Pre-Med with a Philosophy Major and Biology Minor from Seattle University, completing her studies in 2008. She later obtained a Master's Degree in Health Education with a specialization in Therapeutic Nutrition from John F. Kennedy University in 2015. Additionally, she achieved a User Experience Design & Research Certification from General Assembly in 2015.
Health and Wellness Expertise
In addition to her UX research background, Annie has significant expertise in health and wellness. She has been a Certified Health and Nutrition Coach at WiseBite Wellness, LLC since 2019. She also obtained a Health and Life Coach Certification from the Health Coach Institute in 2020. Her experience as a Community Health Educator for the International Rescue Committee in 2015 further underscores her commitment to health education.
Strategic Interests and Focus
Annie Maas has a strategic interest in psychology and its impact on daily life decisions. She combines her knowledge in health, wellness, and UX research to uncover deeper insights that lead to improved user experiences. Her approach emphasizes the importance of understanding user needs and behaviors to create effective and meaningful solutions.