Anne Hatfield

Anne Hatfield

VP, Growth Marketing @ Paytient

About Anne Hatfield

Anne Hatfield is a seasoned marketing professional currently serving as VP of Growth Marketing at Paytient. With extensive experience across various companies, she is known for her expertise in driving revenue growth and advocating for accessible healthcare solutions.

Current Role at Paytient

Anne Hatfield serves as the Vice President of Growth Marketing at Paytient since 2024. In this role, she focuses on developing and executing marketing strategies that drive growth and enhance the company's market presence. Her expertise in growth marketing enables her to lead initiatives that align with Paytient's mission of improving healthcare affordability.

Professional Background

Anne Hatfield has extensive experience in marketing and digital strategy across various organizations. She has held significant roles at companies such as Snap Inc., Amazon, and Dentsu Aegis Network. Her career includes positions like Global Brand Lead at Snap Inc. and L7 Client Lead at Amazon Ads, where she contributed to substantial revenue growth through strategic marketing initiatives.

Education and Expertise

Anne Hatfield studied Communications at Boston University, where she earned a Bachelor of Science degree from 2004 to 2008. She also attended Kent School and Stellenbosch University. Her educational background complements her professional experience, particularly in analyzing data to develop insights that drive business impact.

Achievements in Marketing

Throughout her career, Anne Hatfield has been recognized for leading complex initiatives that benefit multiple lines of business. She has a strong track record of driving year-over-year revenue growth through effective go-to-market strategies. Her leadership in building and coaching diverse, high-performing teams has contributed to the success of various marketing campaigns.

Advocacy for Healthcare Affordability

Anne Hatfield advocates for healthcare affordability, emphasizing the importance of accessible healthcare solutions. Her role at Paytient aligns with her commitment to improving healthcare access, and she actively promotes initiatives that support this cause within the marketing strategies she develops.

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