Christy Cheung
About Christy Cheung
Christy Cheung is a Brand Partnership Executive at Peeba, where she has played a key role in sourcing international brands and enhancing the platform's presence in the Asian B2B wholesale market since 2021. She holds a Bachelor of Arts in Fashion Retailing from The Hong Kong Polytechnic University and has prior experience as a Sales Associate at Pandora.
Work at Peeba
Christy Cheung has served as a Brand Partnership Executive at Peeba since 2021. In this role, she has played a key role in sourcing international brands for the platform, which has contributed to its development as a significant B2B wholesale platform in Asia. Her work involves advising global brands on strategies to enter the Asian wholesale market, leveraging her expertise in market trends and opportunities for brand expansion.
Previous Experience at Pandora
Before joining Peeba, Christy Cheung worked as a Sales Associate at Pandora for a brief period in 2018. During her four-month tenure in Hong Kong SAR, she gained valuable experience in retail sales and customer engagement, which has informed her subsequent work in brand partnerships and market strategy.
Education and Expertise
Christy Cheung studied at The Hong Kong Polytechnic University, where she earned a Bachelor of Arts in Fashion Retailing from 2019 to 2021. Her academic background has equipped her with a solid foundation in retail principles, which she applies in her current role. She specializes in advising brands on market entry strategies and possesses expertise in identifying trends and opportunities within the Asian retail sector.
Market Specialization
Christy Cheung specializes in advising global brands on their strategies to enter the Asian wholesale market. Her understanding of market dynamics enables her to identify trends and opportunities for brand expansion, making her an asset in the B2B wholesale landscape. Her focus on the Asian retail sector positions her as a knowledgeable resource for brands looking to navigate this complex market.