Sunny Chen
About Sunny Chen
Sunny Chen serves as an Account Executive on the founding team at Peeba, where she identifies opportunities for brands to grow and enhance revenue. With a background in business consulting and digital marketing, she leads the Brand Success team and focuses on managing brand relationships.
Work at Peeba
Sunny Chen serves as an Account Executive on the Founding Team at Peeba. In this role, he identifies new opportunities for brands to expand and increase revenue on the platform. He leads the Brand Success team, focusing on achieving growth goals for the company. Sunny specializes in managing brand relationships, emphasizing the increase of wholesale widgets and direct sales. He collaborates closely with the brand partnership team to facilitate a smooth transition and onboarding process for new brands.
Education and Expertise
Sunny Chen has a diverse educational background. He earned a Bachelor's degree in Global Business Systems Management from City University of Hong Kong, studying from 2013 to 2017. He furthered his education with a Master's degree in Business Analytics from The University of Hong Kong, completing his studies from 2017 to 2018. Additionally, he studied Business Administration and Management at Carnegie Mellon University - Tepper School of Business from 2015 to 2016, and at the National University of Singapore from 2016 to 2017.
Background
Before joining Peeba, Sunny Chen gained experience in various roles across different companies. He worked at Meltwater as a Senior Business Consultant for seven months in 2020, following a two-year tenure as a Business Consultant from 2018 to 2020. He also held positions at Juno Markets as a Digital Marketing professional in 2018, SearchAsia Consulting Pte Ltd as an Associate Consultant in 2017, and Momentum2 as a Digital Marketing Associate Consultant in 2015. His career spans multiple sectors, primarily focusing on business consulting and digital marketing.
Professional Experience
Sunny Chen's professional experience includes significant roles in consulting and digital marketing. At Meltwater, he contributed as a Senior Business Consultant, where he focused on client relationships and business growth strategies. His earlier roles included digital marketing positions at Juno Markets and Momentum2, where he developed skills in marketing strategies and client engagement. His work at SearchAsia Consulting Pte Ltd as an Associate Consultant provided him with foundational consulting experience, enhancing his ability to analyze and address client needs.