Dana Lettre
About Dana Lettre
Dana Lettre serves as the Vice President of Strategic Sales at Pelago, where she applies her extensive experience in sales and management to support corporate objectives. With over 18 years in the industry, she has held various roles at notable companies, including Benefitfocus and Castlight Health.
Current Role at Pelago
Dana Lettre serves as the Vice President of Strategic Sales at Pelago, a company that integrates cognitive behavioral therapy and medication-assisted treatment programs with health plans and wellness platforms. In this role, which she has held since 2022, she focuses on developing and implementing sales strategies that align with corporate objectives. Pelago has successfully assisted over 750,000 members in managing their substance use and improving their lives.
Previous Experience at Benefitfocus
Dana Lettre has held multiple positions at Benefitfocus, contributing to her extensive experience in sales. She worked as an Account Executive in Employer Sales from 2011 to 2013, then transitioned to Area Sales Director for the NY Metro from 2013 to 2016. She later served as Director of Enterprise Accounts for the NY Metro from 2015 to 2017. Her roles involved strategic planning and execution of sales initiatives in the Greater New York City Area.
Sales Leadership at Castlight Health
From 2017 to 2020, Dana Lettre was the Regional Director for the Northeast at Castlight Health. In this position, she was responsible for overseeing sales operations and driving growth in the region. Her leadership contributed to the company's efforts in providing health navigation solutions.
Educational Background
Dana Lettre studied at Binghamton University School of Management, where she earned a Bachelor of Science in Business Management with a dual concentration in Human Resources and Management Information Systems from 1997 to 2001. She also attended Lorenzo de'Medici, furthering her educational pursuits.
Sales Experience and Skills
With over 18 years of experience in sales, management, and business development, Dana Lettre has developed a strategic mindset focused on increasing efficiency and reducing costs for clients. Her skills include relationship management, team building, and coaching, along with a proven ability to communicate effectively with both employees and management.