Tara D.
About Tara D.
Tara D. is a Marketing Manager specializing in Demand Generation, currently working at Pelago since 2022. With extensive experience in marketing roles at various companies, she has developed multi-channel campaigns and utilized intent data platforms to target prospects effectively.
Current Role at Pelago
Tara D. serves as the Marketing Manager for Demand Generation at Pelago, a position she has held since 2022. In this role, she focuses on driving demand through targeted marketing strategies. She utilizes the intent data platform 6sense to identify and engage highly targeted prospects. Her work involves collaborating with Business Development Representatives (BDRs) and Account Executives (AEs) to create programs that effectively resonate with prospects throughout the account-based marketing funnel.
Previous Experience at SharpNET Solutions, Inc.
Tara D. has extensive experience at SharpNET Solutions, Inc., where she worked in various capacities. She served as the Director of Operations from 2014 to 2021, overseeing operations for seven years. Additionally, she held the position of Marketing Manager from 2014 to 2016 and later became the Director of Content Marketing and Agency Manager from 2016 to 2018. During her tenure, she developed and executed multi-channel demand generation campaigns utilizing account-based marketing and LinkedIn Advertising.
Experience at Growcentia, Inc.
Tara D. worked as the Marketing Manager at Growcentia, Inc. from 2021 to 2022. In this role, she continued to build her expertise in demand generation strategies. Her responsibilities included creating marketing initiatives that aligned with the company's goals and effectively reached target audiences.
Education and Academic Background
Tara D. studied at Front Range Community College, where she earned an Associate of Arts (A.A.) degree in Business Administration and Management from 2008 to 2012. She furthered her education at Colorado State University, obtaining a Bachelor of Science (BS) degree in Business Administration with a concentration in Marketing from 2012 to 2013. This academic background provided her with a solid foundation in business and marketing principles.
Work at Blue Margin
Tara D. was employed as a Marketing Manager at Blue Margin for one year, from 2013 to 2014. This role contributed to her development in marketing strategies and demand generation, enhancing her skills in the field before her subsequent positions.