Adriana Gutiérrez Rodríguez
About Adriana Gutiérrez Rodríguez
Adriana Gutiérrez Rodríguez is a Shopper Marketing Manager at Penguin Random House and Gerente de Compras at Nestlé Purina in México, with extensive experience in marketing and procurement.
Current Roles at Penguin Random House and Nestlé Purina
Adriana Gutiérrez Rodríguez is currently working as a Shopper Marketing Manager at Penguin Random House in México. In this role, she oversees marketing budgets, develops point-of-sale materials, and adapts marketing strategies to individual clients to ensure effective communication and campaign success. Additionally, she holds the position of Gerente de Compras at Nestlé Purina in México. This role capitalizes on her extensive experience in supplier development for both services and materials.
Previous Roles at Nestlé
From 2014 to 2017, Adriana Gutiérrez Rodríguez worked as the Contralor Regional de Compras at Nestlé in México, where she handled regional purchasing controls. Prior to that, she served as the Contralor Financiero at Nestlé for 12 years, from 2002 to 2014. Her responsibilities included internal audits and contract generation, providing her with a solid financial management background. She began her long tenure at Nestlé as the Jefe Cuentas por Cobrar from 1997 to 2002, managing accounts receivables.
Early Career at HSBC
In 1996, Adriana Gutiérrez Rodríguez worked for 11 months at HSBC in México as an Especialista Arrendadora. This early role provided her with foundational experience in financial services, contributing to her growth and expertise in subsequent roles.
Education
Adriana Gutiérrez Rodríguez studied at Universidad La Salle México, where she earned a Licenciatura in Administración y gestión de empresas. She completed her degree over five years, from 1992 to 1997. Her educational background laid the groundwork for her extensive career in financial and marketing management.