Allison Shannon

Manager, Online & Digital Business Development @ Penguin Random House

About Allison Shannon

Allison Shannon is the Manager of Online & Digital Business Development at Penguin Random House in New York, with extensive experience in client management and event coordination.

Company: Penguin Random House

Allison Shannon currently works at Penguin Random House as the Manager of Online & Digital Business Development. She joined the company in April 2021 and is based in New York, New York. In her role, she focuses on fostering online and digital growth and development within the publishing giant, leveraging her extensive experience in client management and digital business strategies.

Previous Role: Account Manager at LA | NY 411

From 2016 to 2021, Allison Shannon served as an Account Manager at LA | NY 411 in New York, New York. Over her five-year tenure, she was responsible for managing client accounts, developing strong client relationships, and spearheading various account-related initiatives.

Previous Role: Clients & Events Manager at Markets Media

Allison Shannon worked at Markets Media from 2015 to 2016 as Clients & Events Manager in New York, New York. In this role, she managed client interactions and coordinated events, ensuring smooth execution and client satisfaction. Her work contributed to the successful organization of multiple high-profile industry events.

Background in Sales and Marketing

In 2013, Allison Shannon worked as Sales and Marketing Assistant at Lodestar Securities Corp. for 8 months. During this time, she gained valuable experience in sales strategies and marketing practices. This role allowed her to develop a solid foundation in sales and marketing, which she has applied in her subsequent positions.

Education and Expertise

Allison Shannon studied Public Relations and Political Science, earning a BS in Communication from Boston University from 2008 to 2012. Additionally, she participated in the Boston University London Internship Programme, studying Public Relations. Her education provided a robust foundation in communication strategies and political science, complementing her practical experiences in client management and event coordination.

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