Ashley Vidal
About Ashley Vidal
Ashley Vidal is a Junior Graphic Designer at Penguin Random House in the New York City Metropolitan Area, with a background in graphic design, marketing, and customer experience.
Current Role at Penguin Random House
Ashley Vidal works as a Junior Graphic Designer at Penguin Random House in the New York City Metropolitan Area. She likely collaborates with authors and editors to create visually appealing book covers and promotional materials. Her role may also involve creating marketing materials for book launches and events. Ashley is responsible for maintaining brand consistency across various design projects and has a keen interest in book design and illustration.
Previous Experience at Brooklinen and Birchbox
Before joining Penguin Random House, Ashley Vidal worked at Brooklinen as a Customer Experience Specialist from 2018 to 2021 in Brooklyn. Prior to that, she served as a Merchandising Intern at Birchbox in the Greater New York City Area for three months in 2017. These roles helped her develop skills in customer experience and merchandising, contributing to her well-rounded expertise in graphic design and marketing.
Educational Background in Graphic Design and Digital Marketing
Ashley Vidal holds a Certificate in Graphic Design from Shillington Education, completed in 2020. She also earned a Bachelor of Science in Digital Marketing from William Paterson University of New Jersey, where she studied from 2013 to 2017. Additionally, she has participated in programs at General Assembly, obtaining credentials in Social Media Monitoring and Analytics and Customer Journey Mapping.
Early Career and Social Media Strategy
In her early career, Ashley Vidal worked as a Social Media Strategist at Lakum, Inc. for three months in Brooklyn in 2016. This role allowed her to develop skills in social media strategy and digital marketing, which she later utilized in her graphic design and customer experience roles.
Personal Interests and Portfolio
Ashley Vidal maintains a personal website, ashvidal.com, where she showcases her portfolio and passion projects. In her free time, she enjoys working on typography, packaging, and designing playlist covers. Her work combines graphic design, marketing, and customer experience skills to create thoughtful designs that bring brands to life.