Avideh Bashirrad
About Avideh Bashirrad
Avideh Bashirrad is the SVP, Deputy Publisher at Penguin Random House, with extensive experience in marketing and publishing.
Title
Avideh Bashirrad serves as the Senior Vice President (SVP) and Deputy Publisher at Penguin Random House. She holds a significant role in overseeing the company's publishing strategy, operations, and sales-positioning.
Professional Background
Avideh Bashirrad has an extensive background in the publishing industry. From 2017 to 2021, she worked at The Random House Group as VP, Deputy Publisher for Random House, Dial Press, Lenny, S&G, and One World. Prior to that, in 2001, she held the position of VP, Director of Marketing at The Random House Publishing Group for 8 months. Earlier in her career, she served as a Marketing Coordinator at Simon & Schuster from 1997 to 2000.
Education and Expertise
Avideh Bashirrad attained her Bachelor of Arts degree from Boston College, where she studied from 1993 to 1997. She further enhanced her skills and knowledge by studying at INSEAD and the University of Oxford. Her academic background laid a strong foundation for her successful career in the publishing industry.
Marketing Campaigns and Collaborations
Throughout her career, Avideh Bashirrad has directed marketing campaigns for numerous bestselling authors, including Laura Hillenbrand, Isabel Wilkerson, Elizabeth Strout, Curtis Sittenfeld, David Mitchell, Charles Duhigg, and George Saunders. Her efforts have significantly contributed to the commercial success of these authors.
Current Role and Responsibilities
In her current role as SVP, Deputy Publisher at Penguin Random House, Avideh Bashirrad collaborates with editors, publicists, and marketers to develop and implement effective publishing strategies. She is responsible for overseeing the company's operations and ensuring that sales and marketing efforts are well-positioned in the market.