Courtney M.
About Courtney M.
Courtney M. is the Associate Manager of Advertising and Consumer Marketing at Penguin Random House in the Greater New York City Area, with a background in various marketing and communications roles.
Title
Courtney M. currently serves as the Associate Manager of Advertising and Consumer Marketing at Penguin Random House. She is based in the Greater New York City Area, where she implements strategic advertising and consumer marketing initiatives.
Professional Experience
Courtney M. has a diverse professional background in marketing and communications. Before her current role at Penguin Random House, she worked at WGBH in various capacities, including Project Communications and Marketing Coordinator from 2016 to 2017, and Special Projects Assistant from 2012 to 2016. Additionally, Courtney served as a Part-Time Event Coordinator at Second Glass Inc. from 2014 to 2016. She has also held roles at Harvard Medical School, Emerson College, and Public Strategy Group, Inc. among others.
Education and Academic Background
Courtney M. holds an M.A. in Integrated Marketing Communication from Emerson College, where she studied from 2009 to 2011. She also earned a B.A. in Communications and English from Saint John Fisher College, having completed her studies there from 2005 to 2009.
Technical and Marketing Skills
Courtney M. possesses several technical and marketing skills essential for her role. She is proficient in using RedPoint for marketing automation and customer engagement. Additionally, she has expertise in web development, specifically with HTML. Courtney also has experience in programmatic advertising, utilizing automated technologies to manage digital campaigns. For email marketing, she leverages ExactTarget, and uses Salesforce for customer relationship management and marketing automation.