Mary Cahill
About Mary Cahill
Mary Cahill is the Director of Consumer Insights at Penguin Random House, with over a decade of experience in consumer insights and marketing research.
Current Role at Penguin Random House
Mary Cahill is currently serving as the Director of Consumer Insights at Penguin Random House. With a decade-long career in insights and market research, she has developed deep expertise in consumer behavior and data analysis. In her current role, she leads strategies to understand consumer preferences and trends, providing critical insights that drive the company's marketing initiatives and product development.
Previous Roles at Penguin Random House
Mary Cahill has held several influential positions at Penguin Random House over a cumulative period of more than 8 years. Before her current role, she was the Associate Director, Insights Solutions, from 2021 to 2023, and a Senior Analyst, Consumer Insights from 2019 to 2021. Earlier in her career at the company, she served as Consumer Insights Analyst, Consumer Insights Associate, and Consumer Insights Assistant. Her steady progression within the company reflects her growing expertise and leadership in consumer insights.
Experience at Captivate, LLC
Mary Cahill worked at Captivate, LLC as a Research Manager from 2018 to 2019. During her tenure, she managed research projects and teams, focusing on understanding consumer behavior to enhance marketing strategies. Her role involved leveraging data to provide actionable insights, demonstrating her capability in managing complex research initiatives and contributing significantly to the company's objectives.
Roles at Kantar Millward Brown
Before joining Captivate, Mary held multiple roles at Kantar Millward Brown, including Client Analyst from 2017 to 2018 and Senior Client Analyst for four months in 2018. These roles involved analyzing market data and providing insights to clients, honing her skills in client relationship management and data interpretation. Her progression from Client Analyst to Senior Client Analyst within a year highlights her rapid professional development and expertise in market research.
Educational Background
Mary Cahill obtained her Bachelor of Business Administration (BBA) with a Marketing Concentration and an Information Systems Minor from Loyola University Maryland, where she studied from 2010 to 2014. During her university years, she also worked as an Office Assistant in the Accounting Department for three years, gaining valuable experience in administrative support and organizational tasks.