Matthew Sciarappa
About Matthew Sciarappa
Matthew Sciarappa is a Marketing Associate at Penguin Random House with a diverse background in marketing, sales, and social media management within the publishing industry.
Current Role at Penguin Random House
Matthew Sciarappa currently holds the position of Marketing Associate at Penguin Random House. He started working at this prestigious publishing company in December 2021. In this role, he is responsible for developing and implementing marketing strategies to promote books. His duties likely include working with authors, coordinating marketing events, and overseeing promotional campaigns.
Previous Experience at Penguin Random House
Before his current role, Matthew Sciarappa served as a Marketing Assistant at Penguin Random House from 2020 to 2021. During this time, he was involved in various marketing activities and supported senior marketing staff in executing their tasks. His contributions included helping to organize book launches, drafting marketing materials, and maintaining relationships with different stakeholders in the publishing industry.
Marketing Coordinator at Little Bee Books
Matthew Sciarappa worked as a Marketing Coordinator at Little Bee Books from 2019 to 2020. In this capacity, he managed marketing campaigns focused on children's literature. His responsibilities likely included digital marketing strategies, coordinating with authors and illustrators, and collaborating with sales teams to maximize book visibility and sales.
Educational Background at New York University
Matthew Sciarappa earned his Bachelor of Fine Arts (BFA) in Drama and Dramatics/Theatre Arts, General from New York University. He studied there from 2012 to 2016. His education at NYU would have provided him with a strong foundation in the arts, which could be beneficial in creative marketing roles within the publishing industry.
Retail Experience at Barnes & Noble
Matthew Sciarappa gained valuable retail experience at Barnes & Noble, Inc., where he worked as a Bookseller from 2016 to 2018. This role allowed him to develop a deep understanding of the book retail market, customer service skills, and book sales strategies. His experience in retail complements his marketing expertise, providing a well-rounded view of the book industry.