Anne Cheng
About Anne Cheng
Anne Cheng is a Business Development professional with extensive experience in managing partner content and Amazon Marketplace operations. She studied at the University of California, Berkeley, and has held various roles in business development across multiple companies since 2010.
Current Role at Peplink
Anne Cheng currently serves in the Business Development department at Peplink, a position she has held since 2020. Based in Hong Kong SAR, she manages content for Peplink's partner country listings and oversees the partner directory profile content submission for Speedfusion.com. Her responsibilities include writing warranty, support service, and shipping policies, as well as addressing product-related inquiries. Cheng also manages the content management system (CMS) for channel partners' backend, pavilion, training, and forum portals, along with the Peplink e-store.
Previous Experience in Business Development
Prior to her role at Peplink, Anne Cheng accumulated extensive experience in business development. She worked at Table Plus Media as a Business Development Manager from 2018 to 2020 and as a Senior Business Development Officer from 2017 to 2018. Her earlier role at eGame Solutions as a Business Development Officer spanned from 2010 to 2012. Cheng's experience in these positions involved developing business strategies and managing client relationships.
Education Background
Anne Cheng studied at the University of California, Berkeley. This educational background provided her with foundational knowledge and skills that she has applied throughout her career in business development and project management.
Professional Experience in Project Management
Anne Cheng has a diverse background in project management, having worked at Razorfish as a Project Executive from 2013 to 2014. In this role, she solved operational problems and managed the Amazon Vendor Central platform. Her responsibilities included overseeing the Amazon Marketplace account, managing product listings, sales, marketing, stock inventory, shipping, packaging, and cost control.
Role in Marketing and Content Creation
In addition to her business development duties, Anne Cheng is involved in marketing and content creation. She creates marketing content and expands product listings on Amazon Vendor Central specifically for the North America marketplace. Her research and analysis of worldwide channel partners enable her to understand their needs and provide tailored business solutions.