Angela Sala
About Angela Sala
Angela Sala is the Director of Content Intelligence at Persado, a position she has held since 2018. She has a background in copywriting and campaign management, with previous roles at Upstream and Soriani & Brivio snc, and holds degrees in Semiotics and Modern Philology.
Current Role at Persado
Angela Sala serves as the Director of Content Intelligence at Persado, a position she has held since 2018. In this role, she is responsible for overseeing content strategies that leverage data-driven insights to enhance marketing effectiveness. Her leadership contributes to the development of innovative content solutions that align with client objectives.
Previous Experience at Upstream
Angela Sala has a history of working at Upstream, where she held two positions. She began as a Copywriter from 2009 to 2010 for a duration of seven months. Following this role, she transitioned to the position of Campaign Manager, serving from 2010 to 2012 for two years. Her experience at Upstream provided her with a solid foundation in campaign management and content creation.
Educational Background
Angela Sala studied at Università Cattolica del Sacro Cuore, where she earned a Bachelor of Arts in Semiotics from 2002 to 2006. She continued her education at the same institution, achieving a Master of Arts in Modern Philology from 2006 to 2009. Additionally, she attended Istituto Superiore di Grafica Pubblicitaria, where she obtained a Diploma in Graphic Design from 1997 to 2002. Her educational background supports her expertise in content and communication.
Career Progression at Persado
Before becoming the Director of Content Intelligence, Angela Sala worked at Persado as the Head of Campaign Management from 2012 to 2018 for six years. In this role, she managed campaign strategies and execution, contributing to the company's growth and success in the marketing technology sector. Her progression within the company highlights her skills in content management and strategic planning.
Experience at Soriani & Brivio snc
Angela Sala worked as a Copywriter at Soriani & Brivio snc from 2007 to 2010 for three years, based in the Milan Area, Italy. This role allowed her to develop her writing and content creation skills in a professional setting, further enhancing her capabilities in the field of marketing and communication.