Anna Fiorentino
About Anna Fiorentino
Anna Fiorentino is a Senior Director of Business Development at Persado, where she has worked since 2019. With extensive experience in marketing and leadership development, she has held significant roles at companies such as McKinsey & Company and Bpi - Business Performance Institute.
Current Role at Persado
Anna Fiorentino serves as the Senior Director of Business Development at Persado, a position she has held since 2019. Based in New York, New York, she focuses on driving business growth and developing innovative strategies to enhance marketing performance. Her role involves aligning business objectives with customer needs and leveraging data-driven insights to optimize marketing initiatives.
Previous Experience at Bpi - Business Performance Institute
Prior to her current role, Anna worked as an Associate Partner at the Bpi - Business Performance Institute from 2016 to 2019 in Turin, Piedmont, Italy. During her tenure, she contributed to the development of performance evaluation models and leadership development programs, enhancing the organization's capabilities in executive education.
Professional Background at McKinsey & Company
Anna Fiorentino has extensive experience at McKinsey & Company, where she held multiple roles from 2000 to 2016. She served as Engagement Manager, European Marketing Expert, and Manager of Global Partner Learning. Her work involved leading customer insight projects and aligning learning content with performance expectations, which contributed to the firm's global learning initiatives.
Educational Background
Anna Fiorentino has a robust educational background. She studied Business Administration at Università Di Pisa from 1987 to 1992. She also completed a Doctorate in Philosophy at Scuola Superiore Sant'Anna from 1992 to 1996. Additionally, she earned a Master's degree in Marketing from Aix - Marseille Graduate School of Management - IAE in 1995-1996. Her education has provided a strong foundation for her career in business development and marketing.
Expertise in Learning and Development
With over eight years of experience in learning and development, Anna Fiorentino specializes in executive-level roles within global organizations. She has designed leadership development programs and performance evaluation models, utilizing her expertise to enhance organizational effectiveness. Her focus on aligning learning strategies with business goals has made her a key contributor in her field.