Brandon Yacovacci
About Brandon Yacovacci
Brandon Yacovacci is a Brand Content Associate with a Bachelor's degree in Public and Mass Communications from The College of New Jersey. He has experience in developing marketing content for notable clients and has held various marketing roles, including positions at MJH Life Sciences™ and Persado.
Work at Persado
Brandon Yacovacci serves as a Brand Content Associate at Persado, a position he has held since 2022. In this role, he focuses on developing marketing content tailored for high-profile clients. He utilizes advanced experimental design techniques to enhance the effectiveness of marketing campaigns. Additionally, he conducts detailed reporting and data-driven analysis of these campaigns, providing insights and recommendations for future testing. His contributions also include providing UX feedback to the product team, which influences product feature enhancements. Furthermore, he has spearheaded process initiatives that contribute to strategic improvements in feature development.
Previous Experience at MJH Life Sciences
Before joining Persado, Brandon Yacovacci worked at MJH Life Sciences™. He held the position of Marketing Coordinator from 2021 to 2022, where he was involved in various marketing initiatives for nearly a year. Prior to that, he served as a Marketing Intern from 2020 to 2021 for one year. His experiences at MJH Life Sciences provided him with foundational skills in marketing and content development.
Education and Expertise
Brandon Yacovacci earned his Bachelor's degree in Public and Mass Communications from The College of New Jersey. His educational background has equipped him with the knowledge and skills necessary for effective communication and marketing strategies. This foundation supports his current role in developing content and analyzing marketing campaigns.
Client Engagement and Projects
In his current role at Persado, Brandon develops marketing content for a range of high-profile clients. His portfolio includes notable companies such as JP Morgan Chase & Co, SoFi, Staples, TurboTax, Chicago Cubs, Audible, and Michaels. This experience demonstrates his ability to cater to diverse client needs and contribute to significant marketing efforts.