David Fornelli
About David Fornelli
David Fornelli serves as the Senior Marketing Manager for Brand Strategy at Persado, where he has worked since 2023. With extensive experience in digital marketing and brand strategy, he has contributed to enhancing user engagement and brand recognition through innovative, data-driven campaigns.
Work at Persado
David Fornelli currently holds two roles at Persado: Senior Marketing Manager, Brand Strategy, and Head of Social / Paid Media Marketing. He has been with the company since 2023, contributing to the development of innovative marketing strategies that leverage artificial intelligence to create personalized communications. His work focuses on enhancing user experience and improving conversion rates. Fornelli has been instrumental in aligning the brand messaging across all platforms, ensuring a unified brand experience that significantly enhances brand equity.
Previous Experience
Before joining Persado, David Fornelli worked at several companies in various marketing roles. He served as a Marketing Specialist at Charma (formerly WorkPatterns) for five months in 2022-2023. Prior to that, he was a Growth Marketing Strategist Consultant at Persado for five months. His experience also includes roles as Senior Digital Marketing Manager at BPM LLP and Head of Growth Marketing at Quantcast, where he managed marketing efforts across North America, EMEA, and APAC. Additionally, he worked at Blurb and REC Solar in senior marketing positions.
Education and Expertise
David Fornelli has a diverse educational background. He studied Business Administration and Management at the University of Nevada-Las Vegas for one year. He also attended the College of Southern Nevada, where he earned an Associate’s Degree in Telecommunications Engineering. His foundational education includes a High School Diploma from Green Valley High School. This combination of studies has equipped him with the skills necessary for a successful career in marketing and brand strategy.
Achievements in Marketing
Throughout his career, David Fornelli has led various marketing initiatives that have driven engagement and loyalty. At Persado, he spearheaded data-driven marketing campaigns that contributed to a significant increase in brand recognition and customer engagement metrics. His strategic approach has positioned Persado as an industry leader in personalized marketing. Fornelli's mission is to drive marketing excellence across various domains, utilizing cutting-edge strategies to maximize impact and reach.
Professional Development and Consulting
In addition to his roles at Persado, David Fornelli has been operating Fornelli by Design as a Marketing / Advertising Consultant since 2006. This position allows him to apply his extensive marketing knowledge and experience to help various clients enhance their brand strategies and marketing efforts. He also served as a Member of the Board of Advisors at OneComply Inc. from 2019 to 2023, contributing his expertise to guide the company's marketing direction.