George Theofilopoulos, PhD
About George Theofilopoulos, PhD
George Theofilopoulos, PhD, serves as the Senior Director of EMEA Operations at Persado, where he leads three departments focused on content strategy and service delivery. He has an extensive background in online operations and product management, having held various leadership roles at companies such as Intralot and bwin.party digital entertainment.
Current Role at Persado
George Theofilopoulos serves as the Senior Director of EMEA Operations at Persado, a position he has held since 2021. In this role, he is responsible for delivering GenAI-based content optimization services to clients across the EMEA region through Persado's proprietary platform. He oversees three departments, managing a total of 45 personnel. His focus includes content strategy, service delivery engineering, and campaign delivery management. He emphasizes driving standardization and scalability, optimizing time-to-market, and reducing costs of goods sold (COGS).
Previous Experience at Intralot
George Theofilopoulos has held multiple roles at Intralot, a global provider of gaming solutions. He served as the Director of Online CRM Product from 2016 to 2019, followed by a position as Director of Player Account Management and Digital Products for six months in 2019. He was later appointed as Group Director of Online Operations from 2020 to 2021 and briefly as VP of Online Operations in 2021. His tenure at Intralot spanned various aspects of online operations and product management.
Experience at bwin.party Digital Entertainment
George Theofilopoulos worked at bwin.party digital entertainment from 2012 to 2014 as a Product Manager for Promotions. He later took on the role of Area Product Manager for CRM from 2014 to 2015. His experience at bwin.party focused on product management and promotional strategies within the digital entertainment sector, contributing to the company's operational success.
Educational Background
George Theofilopoulos studied at the National Technical University of Athens, where he earned both a Bachelor of Engineering (BEng) and a Master of Science (MSc) in Electrical and Computer Engineering from 1994 to 1999. He continued his education at the same institution, achieving a PhD in Electrical and Computer Engineering from 1999 to 2003. His academic background provides a strong foundation for his roles in technology and operations.
Career Prior to Current Roles
Before his current position and roles at Intralot and bwin.party, George Theofilopoulos worked at Upstream as the Director of Partners Integration and Data Management Products from 2015 to 2016. He also served as a Business Development Executive at Intralot from 2007 to 2012. His early career included a position as an Engineer at the National Technical University of Athens from 1999 to 2003, where he gained practical experience in engineering.