Sofia Goutsou
About Sofia Goutsou
Sofia Goutsou is a Manager of Brand Content Strategy at Persado, where she has worked since 2022. She holds a Master's Degree in Marketing from Durham University Business School and has previous experience in marketing and communications roles in Greece.
Work at Persado
Sofia Goutsou has been serving as the Manager of Brand Content Strategy at Persado since 2022. In this role, she focuses on developing and implementing strategies that enhance brand messaging and content effectiveness. Prior to her current position, she worked at Persado as a Brand Content Strategist from 2020 to 2022, where she contributed to the company's content initiatives in Athens, Greece.
Education and Expertise
Sofia Goutsou holds a Master’s Degree in Marketing from Durham University Business School, which she completed from 2016 to 2017. She also earned a Bachelor of Science (BSc) in Computer Science from the University of Piraeus, studying from 2005 to 2012. Her educational background provides her with a strong foundation in both marketing principles and technical skills.
Previous Work Experience
Before her tenure at Persado, Sofia worked as a Marketing Account Manager at Advisable Agency from 2018 to 2019 in Greece. Additionally, she held the position of Corporate Communications Manager at Promitheas Patras BC for a brief period in 2019, where she managed communication strategies. Her diverse experience in marketing and communications spans several years and roles.