Verónica López
About Verónica López
Verónica López is a Global Senior Marketing Manager specializing in Demand Generation at Persado, where she has worked since 2020. She has extensive experience in marketing and business development across various companies in Europe.
Current Role at Persado
Verónica López serves as the Global Senior Marketing Manager for Demand Generation at Persado. She has held this position since 2020, contributing to the company's marketing strategies and initiatives from their London office. Her role focuses on generating demand and enhancing the company's market presence.
Previous Experience at Persado
Prior to her current role, Verónica López worked at Persado as the Marketing Manager for EMEA from 2018 to 2020. She also held the position of Senior Business Development EMEA at Persado from 2017 to 2018. Her tenure at Persado has involved various responsibilities aimed at expanding the company's reach in the European market.
Professional Background
Verónica López has a diverse professional background in marketing and business development. She worked at Ooyala as Business Development Southern Europe from 2015 to 2017 and at Saul & Partners Executive Search as a Consultant from 2014 to 2015. Earlier in her career, she spent six months as a Marketing Executive at Alabaster Arastone in 2011.
Education and Expertise
Verónica López holds a Bachelor of Arts degree in Advertising, Marketing, and Public Relations from Universidad San Jorge, where she studied from 2008 to 2012. Additionally, she completed a Digital Marketing course at the London School of Marketing in 2015, earning a Diploma in Digital Marketing (DMI).