Victoria Sullivan
About Victoria Sullivan
Victoria Sullivan is a Senior Manager of Content Marketing at Persado, specializing in content marketing strategies that utilize Motivation AI to improve customer engagement. She has previously held roles at various companies, including Canvas Blue, Payability, and 1000heads, and has worked with notable brands such as Ally Bank and Verizon.
Current Role at Persado
Victoria Sullivan serves as the Senior Manager of Content Marketing at Persado, a position she has held since 2023. In this role, she specializes in developing content marketing strategies that utilize Motivation AI to improve customer engagement. Her work contributes to the company's focus on innovative approaches in content generation.
Previous Experience in Content Marketing
Prior to her current role, Sullivan held various positions in content marketing. She worked at Payability as the Content Marketing and Partnerships Manager from 2017 to 2021. Before that, she was a Senior Community Executive at 1000heads from 2013 to 2014, and a Copywriter at the same company from 2014 to 2016. Her experience spans multiple facets of content creation and strategy.
Internship Experience
Sullivan began her career with several internships that provided foundational experience in marketing and public relations. She was an Emerging Media Intern at 360i in 2009 for four months and a Public Relations Intern at Brodeur Partners in 2008 for two months. These roles helped her gain insights into the marketing industry early in her career.
Educational Background
Victoria Sullivan studied at Syracuse University, where she earned a Bachelor of Science degree in Advertising. This educational background has equipped her with the knowledge and skills necessary for her roles in content marketing and strategy.
Work with Major Brands
Throughout her career, Sullivan has collaborated with notable brands such as Ally Bank, Coach, Dropbox, Kate Spade, JP Morgan Chase, Marks & Spencer, and Verizon during her tenure at Persado. Her work with these brands highlights her capability in managing high-profile content marketing projects.