Felicia Haynes
About Felicia Haynes
Felicia Haynes is a Senior Account Director with extensive experience in web development and audience growth, currently working at Phase2. She holds an MBA from Kennesaw State University and has a background in journalism and fine arts.
Work at Phase2
Felicia Haynes has been with Phase2 since 2012. She initially served as a Project Manager for two years before transitioning to the role of Account Director in 2014. In this capacity, she has spent a total of ten years managing client accounts and overseeing project execution. Since 2018, she has held the position of Sr. Account Director, where she continues to lead strategic initiatives and client relationships.
Education and Expertise
Felicia Haynes holds a Master of Business Administration (MBA) from Kennesaw State University, which she completed between 2020 and 2021. She also earned a Bachelor's degree in News-Editorial Journalism from the University of Colorado Boulder. Additionally, she studied Fine Arts at The University of Kansas. Her expertise includes working with open source platforms, particularly Drupal, to build websites, and she specializes in developing and managing web teams.
Background in Digital Development
Felicia Haynes has a comprehensive background in digital development, having worked at Morris DigitalWorks in various roles from 2000 to 2012. She began as a Senior Editor on the Content Team, then progressed to Manager of Design and Development, followed by Director of Web Development, and finally, Director of Audience Growth. Her experience includes growing web audiences and developing social media strategies.
Experience in Analyzing Digital Strategies
Felicia Haynes is experienced in analyzing site traffic patterns to inform digital strategies. Her work involves understanding audience behavior and leveraging data to enhance online engagement. This analytical capability supports her role in developing effective digital marketing strategies and optimizing web performance.