Stacey Febbraro
About Stacey Febbraro
Stacey Febbraro serves as the Senior Vice President of Revenue, specializing in cultivating agency accounts to drive revenue growth. With a background in business development and a focus on strategic advising, she has held various leadership roles across multiple organizations, including Phase2 and HZDG.
Current Role at Phase2
Stacey Febbraro currently serves as the Senior Vice President of Revenue at Phase2, a position she has held since 2023. In this role, she focuses on cultivating agency accounts in competitive environments to drive revenue growth. She optimizes team efforts to target new agency accounts while nurturing existing relationships. Her leadership responsibilities encompass account-based marketing and sales development, employing a hands-on approach to achieve organizational goals.
Previous Experience at Phase2
Stacey Febbraro previously worked at Phase2 as the Vice President of Business Development from 2015 to 2020. During her tenure, she was instrumental in developing strategies to enhance business growth and client engagement. Following this role, she served as the Managing Director of Health & Wellness from 2020 to 2023, where she continued to contribute to the company's objectives in a leadership capacity.
Professional Background
Before her time at Phase2, Stacey Febbraro held the position of Vice President of Business Development at HZDG from 2003 to 2013. This decade-long experience equipped her with extensive knowledge in business development and client relationship management. Additionally, she was a member of Chief from 2022 to 2024, where she engaged with other leaders to share insights and strategies.
Education and Expertise
Stacey Febbraro studied at West Virginia University, where she earned a Bachelor of Arts degree in Advertising with a concentration in Theatre from 1997 to 2000. She later pursued a Master of Arts degree in Journalism with a concentration in Integrated Marketing Communications from 2000 to 2001. Her educational background provides her with a solid foundation in marketing and communications, which supports her current role in revenue generation.
Strategic Advisory Role
In her current position, Stacey Febbraro serves as a strategic advisor to leadership teams. She focuses on developing new offerings that protect against competitive market threats. Her ability to analyze market trends and implement effective strategies is essential for driving the company's revenue growth and maintaining strong client relationships.