Nicole Geyer
About Nicole Geyer
Nicole Geyer serves as the Assistant Director of Marketing and Branding at Philadelphia International Airport, where she focuses on enhancing passenger experience and ensuring brand consistency. She has a background in marketing, having previously held positions at Insomnia Cookies and Dorney Park & Wildwater Kingdom.
Current Role at Philadelphia International Airport
Nicole Geyer serves as the Assistant Director of Marketing and Branding at Philadelphia International Airport (PHL) since 2022. In this role, she focuses on developing and implementing marketing campaigns aimed at enhancing the passenger experience. Geyer ensures brand consistency across various touchpoints within the airport, contributing to a cohesive marketing strategy that aligns with the airport's objectives.
Previous Experience in Marketing
Before her current position, Nicole Geyer held several marketing roles. She worked at Insomnia Cookies as a Local Marketing Activations Specialist from 2017 to 2019, where she contributed to building brand awareness and executing marketing campaigns. Geyer also served as a Brand Manager at Insomnia Cookies from 2019 to 2022, further enhancing her expertise in brand management. Earlier in her career, she was a Marketing Assistant at Purple Deck and a Marketing & Sales Assistant at Dorney Park & Wildwater Kingdom.
Education and Academic Background
Nicole Geyer studied at Shippensburg University of Pennsylvania, where she earned a Bachelor of Science in Business Management with a focus on Marketing. Her educational background has equipped her with the foundational knowledge necessary for her roles in marketing and branding.
Expertise in Brand Awareness and Campaign Execution
Nicole Geyer has a strong background in creating and executing creative concepts and content aimed at increasing brand awareness. Her experience at Insomnia Cookies involved developing unique marketing strategies that leveraged the company's distinctive delivery service. This expertise is evident in her current role, where she applies her skills to enhance the marketing efforts at Philadelphia International Airport.