Alexander Birk
About Alexander Birk
Alexander Birk serves as the Global Marketing and Communications Manager at Phoenix Contact, where he has worked since 2015. He has extensive experience in marketing and communications, having held various roles at companies such as Siemens, BenQ Mobile, and GREENIUS LIGHTING LIMITED.
Work at Phoenix
Alexander Birk has been serving as the Global Marketing and Communications Manager at Phoenix Contact since 2015. In this role, he is responsible for developing and implementing international marketing campaigns specifically for the Industry Management and Automation sector. He is involved in event marketing and sponsorship activities aimed at promoting the Phoenix Contact brand and its products. His position requires collaboration with international teams and external agencies to enhance marketing communication strategies.
Previous Employment History
Prior to his current role, Alexander Birk held various positions in marketing and communications. He worked at Siemens as a Sponsoring Manager from 1999 to 2002 and later as an Online Marketing Manager from 2002 to 2005. He also served as an Online Marketing Manager at BenQ Mobile for one year from 2005 to 2006. His experience includes a role as Marketing Manager at Hannoversche Direktversicherung AG from 2007 to 2008 and as Key Account Manager at GREENIUS LIGHTING LIMITED for three months in 2014. Additionally, he worked at Avanum Deutschland GmbH and ATHE-Therm Heizungstechnik GmbH in various managerial capacities.
Education and Expertise
Alexander Birk studied at Städtische Berufsschule für Medienberufe München, where he achieved a degree in Marketing/Marketing Management from 1996 to 1998. He possesses expertise in both SEO (Search Engine Optimization) and SEA (Search Engine Advertising), which are integral components of online marketing strategies. His educational background and professional experience contribute to his proficiency in developing effective marketing campaigns.
Background
Alexander Birk has a diverse background in marketing and communications, with experience spanning over two decades. He began his career as a Junior Kundenbetreuer at Publicis Groupe from 1998 to 1999. His career trajectory includes significant roles in both corporate and agency settings, allowing him to build a comprehensive understanding of marketing dynamics across different industries. His work has primarily taken place in Germany, particularly in the regions of Hannover and München.