Alyssia Steinhoff
About Alyssia Steinhoff
Alyssia Steinhoff is a Marketing and Communications Manager at Phoenix Contact, specializing in industrial automation and communication. She has a strong background in coordinating communication measures and developing strategic concepts, with previous experience at Miele and a solid educational foundation in marketing and leadership.
Current Role at Phoenix Contact
Alyssia Steinhoff serves as the Marketing and Communications Manager at Phoenix Contact, a position she has held since 2016. In this role, she is responsible for coordinating and implementing various communication measures, including trade fair presentations, press releases, and social media campaigns. She collaborates with international subsidiaries to develop strategic communication concepts, ensuring that the messaging aligns with the company's objectives. Her experience in planning, roll-out, and tracking of international campaigns has contributed to the effectiveness of Phoenix Contact's marketing efforts.
Previous Experience at Phoenix Contact
Prior to her current role, Alyssia Steinhoff worked at Phoenix Contact as the Media and Communications Manager from 2015 to 2016. During her 11-month tenure in Blomberg, Nordrhein-Westfalen, Germany, she focused on enhancing the company's media presence and communication strategies. Her responsibilities included managing various communication channels and ensuring that the company’s messaging was consistent and effective.
Professional Background at Miele
Alyssia Steinhoff has experience working at Miele, where she held the position of Product Support Brand Marketing Communications from 2014 to 2015. In this role, she contributed to the brand's marketing communications efforts for 11 months in Germany. Additionally, she worked as a student at Miele from 2011 to 2014, gaining valuable experience in the marketing field during her studies.
Education and Academic Qualifications
Alyssia Steinhoff holds a Master of Science in Marketing and Communications from FOM University of Applied Sciences for Economics and Management, which she completed from 2016 to 2019. She also earned a Bachelor of Arts from Cooperative State University Mannheim between 2011 and 2014. Furthermore, she studied Leadership at the University of Cape Town in 2017, enhancing her skills in management and leadership.
Specializations in Industrial Communication
Alyssia Steinhoff specializes in industrial automation and industrial communication, with a particular focus on Industrial Wireless, Industrial Ethernet, and Cyber Security. Her expertise allows her to effectively communicate complex technical concepts and strategies within the industrial sector, contributing to the success of her marketing initiatives.