Anika Nel
About Anika Nel
Anika Nel serves as the Marketing Communications Manager and Personal Assistant to the National Sales and Marketing Director at Phoenix Contact in Blomberg, Germany, where she has worked since 2012. She also holds the position of Retail Account Manager at Bos Brands in Cape Town, South Africa, since 2016.
Work at Phoenix Contact
Anika Nel has been employed at Phoenix Contact since 2012, serving as the Marketing Communications Manager and Personal Assistant to the National Sales and Marketing Director. In this role, she focuses on driving sales and achieving targets related to both volume and product availability. Her responsibilities include managing trade in the southern and eastern regions of Johannesburg, where she emphasizes brand visibility and product placement.
Current Role at Bos Brands
Since 2016, Anika Nel has worked as a Retail Account Manager at Bos Brands in Cape Town, South Africa. In this position, she is responsible for negotiating additional space to enhance brand visibility through extra Free Standing Units (FSUs). Her efforts contribute to the overall marketing strategy and brand presence in the retail sector.
Previous Experience at Terrapinn
Anika Nel worked at Terrapinn in London, where she held two positions. She served as a Marketing Executive for four months in 2010 and then transitioned to the role of Marketing Manager from 2010 to 2012. During her tenure, she utilized third-party agents to ensure effective product placement and display according to the 'perfect store' rule book.
Education and Qualifications
Anika Nel studied at the University of Johannesburg from 2007 to 2010, where she earned a Bachelor of Commerce degree. Her studies focused on Logistics, Marketing, Business Management, and Management, providing her with a solid foundation for her career in marketing and communications.