Lutz Odewald
About Lutz Odewald
Lutz Odewald serves as the Chefredakteur at Phoenix Contact since 2018, bringing extensive experience in media and publishing. His career includes roles at various publishing companies and a strong background in digital media and storytelling.
Work at Phoenix Contact
Lutz Odewald has been serving as Chefredakteur at Phoenix Contact since 2018. In this role, he has been instrumental in the development of a bilingual blog that enhances the company's outreach to customers across more than 60 countries. Additionally, he oversees the international distribution of Phoenix Contact's customer magazine, which is translated into multiple languages and reaches over 30 countries. His responsibilities include strategic development and storytelling for both print and online media, contributing to the company's visibility and engagement in the global market.
Previous Experience in Publishing
Prior to his current position, Lutz Odewald worked at Schlütersche Verlagsgesellschaft as Leitender Redakteur for the Digitales Nutzfahrzeugmagazin 'Nutzfahrzeuge Magazin' from 2017 to 2018. He also held various roles at Schlütersche Verlagsgesellschaft, including Stellvertretender Chefredakteur from 2009 to 2016 and Chefredakteur NKW Partner from 2016 to 2018. His experience in these roles involved editorial leadership and the management of digital content, enhancing his expertise in the publishing industry.
Education and Expertise
Lutz Odewald studied at Universität Hamburg, where he achieved a degree in Biologie with a focus on Hydrobiologie und Fischereiwissenschaft. His educational background provides a foundation for his analytical skills and understanding of complex topics, which he applies in his editorial work. His expertise extends to storytelling and the strategic development of media offerings, both in print and digital formats.
Career in Media and Journalism
Lutz Odewald has a diverse career in media and journalism, beginning with his role as Bereichsleiter Online Medien at PremiereTV from 1994 to 1999. He has also worked as a Buchautor und Verleger, freier Journalist from 2004 to 2005, and has experience in sales at SCUBAPRO from 2004 to 2008. His career reflects a strong commitment to engaging with various media platforms and developing innovative content strategies.