Viktoria Horstmann
About Viktoria Horstmann
Viktoria Horstmann is an Employer Branding Specialist at Phoenix Contact, where she has worked since 2014. She holds a Bachelor of Arts in Business Administration with a focus on Human Resources and Marketing, and has completed additional studies in social media management and search engine optimization.
Work at Phoenix
Viktoria Horstmann has been employed at Phoenix Contact since 2014, serving as an Employer Branding Specialist. In this role, she focuses on enhancing the company's employer brand to attract and retain talent. Her tenure at Phoenix Contact spans a decade, during which she has contributed to various initiatives aimed at improving the company's visibility as an employer of choice in the Blomberg area.
Education and Expertise
Viktoria Horstmann holds a Bachelor of Arts in Betriebswirtschaftslehre with a focus on Human Resources and Marketing from Fachhochschule Bielefeld, where she studied from 2011 to 2014. She furthered her education at Deutsche Presseakademie, obtaining qualifications in e-Learning for Search Engine Optimization and Social Media Management between 2017 and 2018. These educational experiences have equipped her with a strong foundation in marketing and digital communication strategies.
Background
Before her current position at Phoenix Contact, Viktoria Horstmann worked as a Student Assistant and Intern at Amadeus FiRe AG from 2013 to 2014. This role provided her with practical experience in personnel services, including temporary staffing and recruitment. Her early career experiences contributed to her understanding of the human resources field and prepared her for her future roles in employer branding.
Professional Development
Viktoria Horstmann has pursued continuous professional development through various educational programs. Her studies in e-Learning for Search Engine Optimization and Social Media Management reflect her commitment to staying current with industry trends and enhancing her skills in digital marketing. These qualifications support her role in employer branding by enabling her to effectively leverage online platforms for recruitment and brand promotion.