Cintia Ribeiro
About Cintia Ribeiro
Cintia Ribeiro serves as the LATAM Marketing Head at Pint Pharma, bringing extensive experience in the healthcare sector, particularly in oncology and immunology. Her career includes various leadership roles in marketing and product management across several pharmaceutical companies, contributing to financial growth and strategic development.
Current Role at Pint Pharma
Cintia Ribeiro serves as the LATAM Marketing Head at Pint Pharma, a position she has held since 2022. In this role, she oversees marketing strategies across the Latin American region, focusing on enhancing the company's market presence and driving growth. Her leadership in marketing is aimed at aligning Pint Pharma's objectives with regional healthcare needs.
Previous Experience in Pharmaceuticals
Cintia Ribeiro has held various significant positions in the pharmaceutical industry. She worked at Alexion Pharmaceuticals, Inc. as Diretora de Marketing and Diretora, Marketing Excellence from 2017 to 2018. At Ferring Pharmaceuticals, she served as Business Unit Head for two months in 2020 and as Senior Product Manager from 2019 to 2020. Additionally, she has experience at MSD, Merck Group, and Zambon Farmaceutica, contributing to her extensive background in marketing and product management.
Education and Qualifications
Cintia Ribeiro earned a Bachelor's degree in Communications and Marketing from Faculdades Metropolitanas Unidas, completing her studies from 1994 to 1998. This educational background has provided her with a solid foundation in marketing principles, which she has applied throughout her career in the healthcare sector.
Expertise in Healthcare Marketing
Cintia Ribeiro possesses extensive experience in the healthcare sector, particularly in oncology, immunology, and hospital-related fields. She has managed P&L for various business units and products, contributing to financial growth and stability. Her expertise includes developing and implementing new business strategy models, which enhance market positioning for the organizations she has worked with.
Career Development in Marketing
Cintia Ribeiro's career spans over two decades, beginning as a sales representative at Merck in 1997. She has progressively advanced through various marketing roles, including positions at Glenmark Pharmaceuticals and Aché Laboratórios. Her diverse experience encompasses product management, marketing excellence, and strategic leadership, reflecting her commitment to the pharmaceutical industry.