Jonathan Garson
About Jonathan Garson
Jonathan Garson serves as the Vice President of Worldwide Marketing and Franchise at Pixar Animation Studios, where he has significantly contributed to the marketing strategies for animated feature films and the expansion of franchise opportunities. He has a long history with The Walt Disney Studios, holding various leadership roles since 1994, and holds degrees from Arizona State University and California State University, Northridge.
Current Role at Pixar Animation Studios
Jonathan Garson serves as the Vice President of Worldwide Marketing and Franchise at Pixar Animation Studios. He has held this position since 2010, contributing to the development of marketing strategies for Pixar's animated feature films. His role involves overseeing franchise opportunities and managing long-term strategic planning for the brand. Garson's efforts have been instrumental in expanding Pixar's global presence and ensuring the successful launch of various merchandise lines.
Previous Experience at The Walt Disney Studios
Garson previously worked at The Walt Disney Studios, where he held multiple positions over a span of 30 years. He served as Vice President of Short Form Content from 2008 to 2010 and was responsible for managing national promotions. His career at Disney began as an assistant to the chairman, and he was later promoted to Vice President of broadcast publicity for Buena Vista Pictures Marketing. He also held the role of Vice President of Franchise and Product Management.
Educational Background and Qualifications
Jonathan Garson earned a Bachelor of Arts in business from Arizona State University, where he studied from 1990 to 1994. He also holds a Master’s in Business Administration from California State University, Northridge. His educational background has provided him with a solid foundation in business principles, which he has applied throughout his career in marketing and franchise management.
Career Contributions and Achievements
Throughout his career, Jonathan Garson has made significant contributions to marketing and franchise development within the entertainment industry. He played a key role in the successful launch of several Pixar merchandise lines and has been responsible for managing long-term strategic franchise planning at The Walt Disney Studios. His work has helped enhance the visibility and reach of both Pixar and Disney brands globally.
Personal Background
Jonathan Garson was born and raised in Southern California. His upbringing in this region has influenced his career path in the entertainment industry, leading him to significant roles at major companies like Pixar and The Walt Disney Studios. His local roots have provided him with insights into the dynamics of the industry.