Gary Rosenfeld
About Gary Rosenfeld
Gary Rosenfeld serves as the Head of Business Development for North America at both Pixel United and Big Fish Games. He has extensive experience in business development, intellectual property monetization, and brand management, supported by a legal background.
Current Role at Pixel United
Gary Rosenfeld serves as the Head of Business Development for North America at Pixel United. He has held this position since 2022, contributing to the company's growth and strategic initiatives in the gaming industry. His role involves overseeing business development strategies and fostering partnerships that enhance the company's market presence.
Experience at BD Labs Inc.
Gary Rosenfeld is the Founder and Principal of BD Labs Inc., a position he has maintained since 2013. Based in Manhattan Beach, California, he has focused on business development and strategic consulting within the digital media and interactive gaming sectors. His leadership at BD Labs has allowed him to leverage his expertise in monetizing intellectual property.
Previous Positions in Business Development
Before joining Pixel United, Gary Rosenfeld held significant roles in various companies. He was the Sr. Vice President of Business Development at THQ for one year in 2006-2007. He also served as the Sr. Vice President of Interactive Games at 20th Century Fox from 2008 to 2013, where he managed business affairs and partnerships in the interactive gaming space.
Educational Background
Gary Rosenfeld earned his Juris Doctor (JD) from Loyola Law School, Los Angeles, completing his studies from 1986 to 1989. He also holds a Bachelor of Arts (BA) in History from UCLA, where he studied from 1981 to 1985. His educational background supports his expertise in business development and legal affairs.
Expertise in Intellectual Property and Brand Management
Gary Rosenfeld has extensive expertise in monetizing intellectual property across digital media and interactive game platforms. He specializes in negotiating agreements for intellectual property acquisition and distribution. His experience includes managing strategic partnerships and business affairs for online video services and consumer products companies, alongside a strong background in brand management and user acquisition strategies.