Tom Edmunds
About Tom Edmunds
Tom Edmunds serves as the Vice President of Sales for UKI & EMEA at Planful, where he has worked since 2023. With over a decade of experience in sales and account management across various industries, he focuses on transforming processes and building strong client relationships.
Current Role at Planful
Tom Edmunds serves as the Vice President of Sales for UKI & EMEA at Planful, a position he has held since 2023. In this role, he focuses on driving sales strategies and expanding the company's market presence across the United Kingdom and Europe. His responsibilities include collaborating with CXO-level executives and aligning IT solutions with business strategies to enhance client satisfaction and success.
Previous Experience in Sales
Prior to his current role, Tom held several positions at Planful, including Director of UK & European Sales and Regional Sales Director. He also worked as a Senior Strategic Account Executive from 2020 to 2022. His experience extends to other organizations, such as Vuealta, AppZen, and Anaplan Inc., where he developed skills in account management and sales strategy over more than a decade.
Educational Background
Tom Edmunds studied at the University of Northampton, where he earned a 2.1 BA in Business Studies from 2001 to 2005. He also completed A Levels at Banbury Sixth Form Centre, focusing on Business Studies, Geography, German, and Psychology. Additionally, he achieved an AAT qualification in Accounting from Farnborough College of Technology in 2012, which supports his expertise in sales and business strategy.
Professional Skills and Expertise
Tom leverages his AAT credential to enhance his expertise in sales, account management, and IT solutions. He has over 10 years of experience in transforming legacy processes into agile, data-driven systems across various industries. His focus on building strong client relationships ensures satisfaction and success, while his eagerness to learn new skills contributes to his professional growth.
Career Progression and Industry Impact
Throughout his career, Tom has progressed through various sales roles, starting as a Telemarketing Executive at Infor Global Solutions Ltd. and advancing to leadership positions. His work involves close collaboration with business users, line managers, analysts, and IT managers, aligning technology solutions with business goals. This experience positions him as a knowledgeable leader in the sales domain.