Alura Roe
About Alura Roe
Alura Roe serves as the Field Marketing Manager at PlanGrid, where she has worked since 2017, accumulating seven years of experience in this role.
Work at PlanGrid
Alura Roe has been employed at PlanGrid since 2017, serving as the Field Marketing Manager. In this role, she is responsible for developing and executing marketing strategies that support the company's objectives. Her work involves collaborating with various teams to enhance brand awareness and drive customer engagement within the construction industry.
Professional Experience
With over seven years of experience in field marketing, Alura Roe has honed her skills in campaign management and market analysis. Her role at PlanGrid involves identifying target markets and creating tailored marketing initiatives to address specific customer needs. This experience contributes to her understanding of the construction technology landscape.
Background
Alura Roe has a background in marketing, focusing on field marketing strategies. Her tenure at PlanGrid has provided her with insights into the unique challenges and opportunities within the construction sector. This experience informs her approach to developing effective marketing campaigns.