Célia Icard
About Célia Icard
Célia Icard is a Digital Marketing Manager with extensive experience in digital advertising and communication management. She has worked for various organizations, including Planisware and JETPULP, and holds multiple degrees in digital marketing and communication.
Work at Planisware
Célia Icard has been serving as the Digital Marketing Manager at Planisware since 2017. In this role, she is responsible for coordinating and executing digital marketing strategies. Her work includes the management of digital advertising campaigns across platforms such as Google Ads and LinkedIn Ads. She also utilizes Google Analytics for strategic marketing reporting and KPI tracking, ensuring that marketing efforts align with organizational goals.
Education and Expertise
Célia Icard has a strong educational background in digital marketing and communication. She studied at Sup de Pub - INSEEC U, where she earned a Master 2 (M2) in Marketing Digital et Réseaux sociaux from 2016 to 2018. Prior to that, she completed her Bachelor in Stratégie digitale at Sup de Pub - Groupe INSEEC in 2016. Additionally, she obtained a DUT in Communication des organisations from Université Côte d'Azur between 2013 and 2015. Her education has equipped her with expertise in managing product communication and CRM lead management.
Background
Célia Icard has a diverse professional background in digital marketing and communication. Before her current position at Planisware, she worked at JETPULP as Digital Marketing Manager & E-commerce from 2016 to 2017. She also held the role of Digital Marketing Manager at Cafe du Cycliste for two months in 2016. Her earlier experiences include working as a Project Manager / Ambassador at Sup de Pub from 2015 to 2017 and various roles as Agent d'Accueil at Ville de Biot in 2012, 2013, and 2014.
Digital Marketing Skills
Célia Icard possesses a range of skills in digital marketing. She develops and manages content across various digital platforms, including websites and social media. Her expertise extends to coordinating and executing digital advertising campaigns, as well as managing both internal and external communication events. She is proficient in using analytics tools to track performance and optimize marketing strategies.