Jaida Vaught
About Jaida Vaught
Jaida Vaught is the Managing Director at Planned Parenthood Federation of America, bringing extensive experience in marketing and strategic partnerships from her previous roles at St. Jude Children's Research Hospital and GirlTrek.
Current Role at Planned Parenthood Federation of America
Jaida Vaught serves as the Managing Director at Planned Parenthood Federation of America, a position she has held since 2022. In this role, she oversees various initiatives and strategies aimed at advancing the organization's mission. Her leadership is characterized by a focus on data-driven decision-making and consultative leadership, which enhances the effectiveness of the organization in the Washington DC-Baltimore Area.
Previous Experience at St. Jude Children's Research Hospital - ALSAC
Jaida Vaught worked at St. Jude Children's Research Hospital - ALSAC in multiple capacities. From 2014 to 2017, she served as the Media Acquisition Strategy Manager for DRTV, followed by her role as Direct Response Marketing Director for TV & Digital Strategy from 2017 to 2019. During her tenure, she contributed to the development of marketing strategies that supported the hospital's fundraising efforts in the Greater Memphis Area.
Leadership Roles at GirlTrek and Blue State
Jaida Vaught held the position of Chief of Marketing & Strategic Partnerships at GirlTrek from 2019 to 2021. In this role, she focused on enhancing the organization's outreach and partnership strategies. Subsequently, she served as Vice President of Fundraising at Blue State from 2021 to 2022, where she applied her expertise in fundraising and strategic marketing within the Washington DC-Baltimore Area.
Educational Background in Marketing
Jaida Vaught studied at Loyola University Chicago, where she earned a Bachelor of Science (BS) in Marketing. She furthered her education by obtaining a Master of Business Administration (MBA) from the same institution. Her academic background provides a strong foundation for her career in marketing and strategic leadership.
Expertise in Marketing and Strategic Partnerships
Jaida Vaught possesses extensive experience in marketing, strategic partnerships, and relationship management. She has developed award-winning advertising campaigns and has a strong executive presence. Her skills include financial analysis, qualitative and quantitative research, and analytics, which she combines with emotional intelligence to achieve operational excellence.