Marcela López Ponce
About Marcela López Ponce
Marcela López Ponce is a teacher and researcher specializing in social media and political communication, currently pursuing her PhD at the Universidad de Sevilla. With extensive experience in digital marketing and education, she has taught over 10,000 students and has been recognized for her contributions to personal branding.
Work at Platzi
Marcela López Ponce has been working at Platzi as a Teacher since 2022. In this role, she has contributed to the education of students in various subjects, particularly focusing on personal branding and digital marketing. Her experience in remote teaching has allowed her to reach a diverse audience and adapt to the evolving educational landscape.
Education and Expertise
Marcela López Ponce has an extensive educational background. She studied at Universidad Autónoma del Caribe, where she earned a degree in Marketing/Marketing Management, achieving the title of Especialista en Mercadeo. She also holds a Magíster en Comunicación from Universidad del Norte and a Máster en Marketing Digital Business from Instituto Internacional Español de Marketing Digital. Currently, she is pursuing a Doctorado en Comunicación at Universidad de Sevilla, focusing on journalism and political communication.
Background
Marcela has a diverse professional background, having worked in various educational institutions and organizations. She has served as a teacher at multiple universities, including Universidad Autónoma del Caribe, Universidad Sergio Arboleda, and Universidad del Magdalena. Her roles have included teaching digital marketing and communication courses. Additionally, she has held positions in social media consultancy and digital strategy for organizations such as Torrenegra Accelerator and Vaki Global.
Achievements
In 2019, Marcela López Ponce won the #LatamDigital award for her personal brand strategy on Instagram for Alexander Torrenegra, a notable CEO and investor. She has successfully increased the reach of social media accounts significantly, exemplified by a tweet that led to interviews with Colombian presidential candidates in 2022. Furthermore, she has taught over 10,000 students in her courses, demonstrating her impact in the field of digital marketing and personal branding.
Speaking Engagements
Marcela has been a speaker at international conferences, including #PlatziConf. Her participation in these events highlights her expertise in social media and political communication, as well as her commitment to sharing knowledge with a broader audience. These speaking engagements contribute to her professional profile and establish her as a thought leader in her field.