Jeff Himmelman

Jeff Himmelman

VP Of Creative @ Playco

About Jeff Himmelman

Jeff Himmelman serves as the Vice President of Creative at Playco, where he has worked since 2020. He previously held the same title at Game Closure and has extensive experience in game design and collaboration with influencers and NFT projects.

Work at Playco

Jeff Himmelman serves as the Vice President of Creative at Playco since 2020. In this role, he has been instrumental in leading the creative direction of the company. He has overseen the development of innovative gaming experiences, including the launch of games on platforms such as Zoom and TikTok. Himmelman has also partnered with Justin Waldron to create Playco's first Web3 gaming initiative, known as the Storyverse. His leadership in the creative team has significantly contributed to the company's growth and engagement in the gaming industry.

Previous Experience at Game Closure

Prior to his current position, Jeff Himmelman worked at Game Closure from 2011 to 2020. He initially served as Art Director for six years, where he was responsible for the visual design and artistic direction of games. In 2017, he transitioned to the role of Vice President of Creative, continuing until 2020. His tenure at Game Closure involved developing creative strategies and managing art teams to enhance game production.

Education and Expertise

Jeff Himmelman earned a Bachelor of Fine Arts (BFA) in Illustration from the School of Visual Arts, where he studied from 2002 to 2006. His educational background provided him with a solid foundation in visual arts, which he has applied throughout his career in the gaming industry. His expertise encompasses creative direction, art management, and collaboration with influencers and NFT projects.

Collaborations and Projects

Throughout his career, Jeff Himmelman has collaborated with prominent TikTok influencers to create story-based games that align with their brands. He has also worked with major NFT projects, including Bored Ape Yacht Club (BAYC), Cool Cats, Lazy Lions, and World of Women. These collaborations reflect his ability to integrate gaming with contemporary digital trends and communities.

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