Ming Yang K
About Ming Yang K
Ming Yang K is a Senior Marketing Manager at Plug and Play Tech Center in Singapore, recognized for enhancing web traffic and brand awareness through SEO and leading successful marketing initiatives. With a background in Advertising & Public Relations and Management & Marketing, Ming has effectively managed a team to meet key performance indicators.
Work at Plug and Play Tech Center
Ming Yang K serves as the Senior Marketing Manager at Plug and Play Tech Center, a position held since 2021. In this role, Ming has implemented strategies that significantly increased web traffic and brand awareness through effective SEO practices, achieving an average monthly growth rate of 14%. Additionally, Ming directed the marketing efforts for the bi-annual APAC Summit, which resulted in a 40% increase in event attendees. Ming also established a data-driven culture within the marketing team, leading to a consistent growth rate of 5-10% in social media followers.
Education and Expertise
Ming Yang K completed a Diploma in Advertising & Public Relations at Ngee Ann Polytechnic from 2011 to 2014. Following this, Ming pursued a Bachelor of Commerce in Management and Marketing at Curtin University, graduating in 2018. This educational background provides a strong foundation in marketing principles and practices, equipping Ming with the skills necessary to excel in the marketing field.
Team Leadership and Management
In the role of Senior Marketing Manager, Ming Yang K has successfully recruited, managed, and trained a team of three marketing professionals. This leadership has been instrumental in achieving the marketing team's key performance indicators (KPIs) and objectives. Ming's focus on team development has contributed to the overall effectiveness and productivity of the marketing department.
Achievements in Marketing Growth
Ming Yang K has made significant contributions to marketing growth at Plug and Play Tech Center. By incorporating SEO strategies, Ming has driven a notable increase in web traffic. The successful management of the APAC Summit led to a substantial rise in event participation. Furthermore, the establishment of a data-driven approach to social media marketing has resulted in steady follower growth, demonstrating Ming's impact on the organization's marketing success.